An Original – since more than 125 years!

1892 the famous Digestives receipe was invented by the employee of McVitie´s&Price, Alexander Grant. The name comes from the baking powder which was supposed to activate the digestion. (Today we know that only the fibres in our Digestives biscuits, baked with whole wheat, have a positive impact.) The name „Digestive“ remained and the original and secret receipe is still used today to bake the famous McVitie´s Digestives.

Biscuit enthusiasts in over 100 countries appreciate the most loved biscuit of the Britains due to it´s wholesome ingredients, unique taste and diversity.

Please find out more of the McVitie´s history on our facebook page.

McVities Digestive History